About us
Meet the Team
I specialize in designing AI-powered products and complex systems that solve real problems for agencies and their clients.
Kevin Salinas
Founder
I believe in building solutions that actually work, not just look good. Whether it's designing AI interfaces, scaling design systems, or solving complex user flows, I focus on what will genuinely improve how people work.
My background spans everything from zero-to-one startups to enterprise design systems. I've learned that the best solutions often come from understanding both the technical constraints and human needs, then finding elegant ways to bridge that gap.
About us
Meet the Team
I specialize in designing AI-powered products and complex systems that solve real problems for agencies and their clients.
Kevin Salinas
Founder
I believe in building solutions that actually work, not just look good. Whether it's designing AI interfaces, scaling design systems, or solving complex user flows, I focus on what will genuinely improve how people work.
My background spans everything from zero-to-one startups to enterprise design systems. I've learned that the best solutions often come from understanding both the technical constraints and human needs, then finding elegant ways to bridge that gap.
About us
Meet the Team
I specialize in designing AI-powered products and complex systems that solve real problems for agencies and their clients.
Kevin Salinas
Founder
I believe in building solutions that actually work, not just look good. Whether it's designing AI interfaces, scaling design systems, or solving complex user flows, I focus on what will genuinely improve how people work.
My background spans everything from zero-to-one startups to enterprise design systems. I've learned that the best solutions often come from understanding both the technical constraints and human needs, then finding elegant ways to bridge that gap.
Approach
We aimed to bring Vero’s vision of authentic social interaction to life by focusing on seamless design and user privacy.
Kevin Salinas
Member of the team
I approach each project with the same core questions: What problem are we really solving? How do people actually behave? What's the simplest path to the right outcome?
I don't overcomplicate things. If a proven pattern works, I'll use it. If custom innovation is needed, I'll design it. The goal is always creating experiences that feel effortless for users, even when the underlying complexity is significant.
Approach
We aimed to bring Vero’s vision of authentic social interaction to life by focusing on seamless design and user privacy.
Kevin Salinas
Member of the team
I approach each project with the same core questions: What problem are we really solving? How do people actually behave? What's the simplest path to the right outcome?
I don't overcomplicate things. If a proven pattern works, I'll use it. If custom innovation is needed, I'll design it. The goal is always creating experiences that feel effortless for users, even when the underlying complexity is significant.
Awards
Achievements
Name of the award
Description
Year
J.D. Power
For Visible for Best Purchase Experience
2024
J.D. Power
For Visible for Best Purchase Experience
2024
J.D. Power
For Visible for Best Purchase Experience
2024
What Drives Us
Every project we take on is an opportunity to learn, grow, and make an impact. We’re passionate about solving complex problems and bringing ideas to life.
I’m not just a designer; I’m someone driven by curiosity and craft—whether I’m breaking down a product flow, sketching a new concept, or getting lost in a side project, I’m motivated by building thoughtful experiences that connect people beyond the screen.
What Drives Us
Every project we take on is an opportunity to learn, grow, and make an impact. We’re passionate about solving complex problems and bringing ideas to life.
I’m not just a designer; I’m someone driven by curiosity and craft—whether I’m breaking down a product flow, sketching a new concept, or getting lost in a side project, I’m motivated by building thoughtful experiences that connect people beyond the screen.
Let’s bring your vision to life
Kevin is the founder of Urban Based Studio, focused on making every client experience smooth, clear, and genuinely collaborative. He’s your partner from first idea to final launch, making sure you feel confident in the work, supported in every decision, and excited about where your product is headed.
Kevin Salinas
Founder
Contact us
Let’s bring your vision to life
Kevin is the founder of Urban Based Studio, focused on making every client experience smooth, clear, and genuinely collaborative. He’s your partner from first idea to final launch, making sure you feel confident in the work, supported in every decision, and excited about where your product is headed.
Kevin Salinas
Founder
Contact us
Let’s bring your vision to life
Kevin is the founder of Urban Based Studio, focused on making every client experience smooth, clear, and genuinely collaborative. He’s your partner from first idea to final launch, making sure you feel confident in the work, supported in every decision, and excited about where your product is headed.
Kevin Salinas
Founder
Contact us